Wildflower Wellbeing
Yoga & Wellness Studio
The Brief.
Wildflower Wellbeing is a Yoga Studio based on the Beara Peninsula along the Wild Atlantic Way. Trudy provides a wellbeing service with a blend of mindfulness, coaching & yoga practise. She holds a safe space for her students where they feel held, grounded & balanced. Her practise works through a journey of self discovery & provides mental & physical support for her students. It is important to Trudy to communicate her strong connection with nature & position herself as an expert with a Master's qualification in Psychology.
The Result.
The Wildflower Wellbeing brand was inspired by the surrounding nature on the Wild Atlantic Way & Trudy’s calming boho personality. Portraying the essence of feeling grounded, we pulled from Mother nature’s resources such as water, sand, florals & rocks to build a calming yet unisex colour palette. While the colours may appear contrasting, it was important that they worked together in unison echoing the need for the mind & body to operate as one. The typography chosen has a modern yet whimsical feel. Overall the brand displayed warmth, comfort & support, reflecting Trudy’s practises & the positive space she holds for all.
What did Trudy say
Olwyn’s service exceeded my overall expectations tenfold. Her professionalism, patience and attention to detail is truly amazing and she has a bright future ahead in terms of how she approaches and executes client projects.
Olwyn is extremely passionate about what she does and it shines through in her work. Nothing is too much trouble for her and she won't complete the work until everything is perfect.
What exceeded my expectations was definitely reading the brand strategy document as it captured my brand so beautifully it nearly brought me to tears!
Olwyn also went above and beyond in the final days before the launch to help me get the website sorted when she had started working on other clients, I was so grateful for this.